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A modular brass luminaire that combines classic and modern shapes. With the blending of a powerful light source and an external rotatable cone, ‘tell’ creates direct and indirect light expressions that can be easily adjusted depending on mood or need.

TELL has a strong graphic expression and offers a mix of classic and contemporary form in Örsjös classic materials. the brass cones are modified to rotate according to the atmosphere one wants to create in the space, controlling the light’s intensity. ‘tell is a seemingly traditional luminaire with örsjö’s strict design language and honest materials. We have designed Tell with modern technology and a playful twist. It’s a modular luminaire that wants to be interacted with.

The minimalistic modular luminaire can fit in different spaces. Tell is designed for the working space, conference room, lounge as well as the restaurant. The cone does not hide any secrets, it’s merely a reflector for the light from the linear light source, and it’s that detail that gives it the id and makes it so playful. The minimalistic look makes it easy to love.


DISCIPLINES: Concept development, 3D Visualization, CAD Drawing